1. Product/Brand Management and Development (Brand plans & launch) 2. Category understanding & Market Research for NPI 3. Influencer Marketing (OTC & Sports) Communication & customer conversion plans 4. Planning & executing ATL & BTL activities at the brand/product level 5. Conceptualizing Marketing & Sales communications for brand awareness/ market development (Product booklets, brochures, danglers, teasers, banners, literatures leaflets, collateral content writing, dealer boards etc.) 6. Planning ATL/BTL Promotion Calendar and ensuring execution to its perfection 7. Competitors activities - monitoring, tracking & benchmarking 8. Regular field visits & meeting retailers & influencers to comprehend business requirement and understanding market dynamics 9. Brainstorming innovative and creative promotion strategies 10. Measuring and tracking performance for all brand initiatives 11. Training & development to Field force on Marketing Communications 12. Preparing a business plan for every portfolio and ensuring profitability for each vertical POSITION REQUIREMENTS Functional Requirements: - At least 6-8 Years of experience in brand management space - Exposure to FMCG /OTC marketing is necessary - Qualification - MBA (Marketing) - Age- preferred below 35 years - Excellent Communication & Co-ordination skills - Strong Presentation & PowerPoint skills - Out of Box thinker

Mumbai

Manager - Marketing - FMCG/OTC 

Job Description for Manager - Marketing - FMCG/OTC  in Turning Pro Network OPC Pvt Ltd in  Mumbai for (6-12) years of experience. Apply Now!