Manager - International Sales - Industrial Equipment/Manufacturing - Europe Market

A leading machinery manufacturing client of ours is looking for a Manager-International Sales(Europe) to be based out of Bangalore.

Purpose of the role:

As the Sales Manager for Europe, the incumbent will be responsible for driving equipment as well as parts sales, managing customer relationships and expanding the Companys presence across the European market, specifically focusing on institutional sales through channel partnerships. This role will be based out of Bangalore, with extensive travel required across Europe. The ideal candidate will engage with key decision-makers in industries and work closely with channel partners, distributors and institutional clients to drive business growth and product adoption.

Scope & Key Responsibilities:

Sales Strategy & Execution:

- Identify and develop new business opportunities, including strategic partnerships with distributors and key institutional accounts.

- Conduct thorough market analysis to understand industry trends, competitive landscape, and customer requirements in Europe.

- Collaborate with the global sales team to align product offerings, pricing, and promotional campaigns.

Channel Sales Management:

- Build and maintain strong relationships with channel partners to drive sales growth, increase product penetration and support the successful delivery of the Companys solutions.

- Provide ongoing training and support to channel partners, ensuring they have the necessary technical and sales knowledge to effectively promote products.

- Develop incentive programs and sales targets for channel partners to drive performance and achieve business goals.

Client Relationship Management:

- Act as the primary point of contact for key accounts, providing exceptional customer service and ensuring their requirements are met.

- Manage customer expectations, resolve issues promptly and ensure high levels of customer satisfaction and loyalty.

Sales Process Management:

- Work closely with the internal engineering, R&D and manufacturing teams to ensure that client specifications and requirements are met.

- Track and report sales performance, including metrics related to new business, customer retention and channel sales performance.

Institutional Sales Development:

- Develop customized proposals and value propositions that align with the specific needs of institutional clients.

- Manage long sales cycles typical of institutional accounts, ensuring that all touch points and requirements are met throughout the process.

- Organize and lead product demonstrations, technical discussions and project assessments with institutional clients.

Market & Product Knowledge:

- Provide valuable feedback to the product development teams based on customer and market insights.

Travel & Business Development:

- Represent the Company at industry conferences, exhibitions and events to increase brand awareness and generate leads.

Key Qualifications:

Educational Background:

- MBA or a business management qualification is a plus.

Experience:

- Proven track record in managing channel partners and driving institutional sales, especially in complex technical environments (e.g., Polymer, Pharma, Food & Bioenergy).