Manager - Digital Marketing - Real Estate

Work Level: Middle Management.

Core: Organised, Problem Solving, Disciplined, Time Management.

Leadership: Provide Feedback, Deliver Results (Team/Organisation), Delegation.

Industry Type: Co-working Real Estate.

Function: Head Digital Marketing.

Key Skills: SEM,SEO,Digital Marketing,Digital Campaigns,Performance Management.

Note: This is a requirement for one of the Workassist Hiring Partner.

Roles and Responsibilities:.

- Plan and execute digital marketing strategies across multiple channels (Google, Meta,LinkedIn, SEO, etc.

- Drive lead generation campaigns focused on hostel occupancy and brand awareness.

- Manage SEO/SEM, social media presence, paid campaigns, and influencer collaborations.

- Optimize performance marketing campaigns to maximize ROI.

- Track and analyze campaign performance using analytics tools and create actionable insights.

- Work closely with sales and operations teams to ensure alignment between digital strategy and business objectives.

Preferred Candidate Profile:

- Minimum 4 years of hands-on digital marketing experience.

- Proven track record in managing performance marketing, SEO, and digital campaigns.

- Experience in co-living / hostel management / real estate industry preferred.

- Strong analytical and creative skills to deliver measurable business outcomes.