Job Responsibility : - Responsible for full delivery of acquisition marketing campaigns, including creation and briefing through to delivery across multi-channels, and owning the retention, ROAS and CAC across channels to meet revenue target - Design, implement, and manage end-to-end digital marketing campaigns to drive customer acquisition through channels such as PPC, SEO, SEM, display advertising, email marketing, and social media. - Analyze campaign performance metrics and KPIs to optimize conversion rates, user experience, and customer journey across multiple digital platforms. - Managing budgets, including knowledge and practice of managing & helping reduce CPA costs, improving CLTV etc. - Collaborate with the content and creative teams to develop compelling and targeted digital content aligned with marketing objectives. - Conduct market research and competitor analysis to identify trends, opportunities, and best practices in digital marketing. - Utilize analytics tools to generate insights and make data-driven decisions for campaign optimization and budget allocation. - Stay updated with industry trends, emerging technologies, and digital marketing innovations to drive continuous improvement in our marketing strategies. Desired Profile : - 8-12 years of experience in business & marketing roles in the Digital Customer Acquisition Space - Revenue focused mindset; this person's KPI will only be revenue from platform - Strong reporting and data analytics skills, with the ability to produce clear explanations for performance both to the wider team and senior leadership - Strong planning skills whilst also having the ability to adapt and change campaigns where required based on data insights - Ability to thrive in a high energy, fast paced team - Proven ability in onboarding of users and displaying strong traction in a B2C business

Mumbai

Manager - Digital Acquisition - Media Firm 

Job Description for Manager - Digital Acquisition - Media Firm  in Smaalt in  Mumbai for (8-12) years of experience. Apply Now!