Manager - Brand Marketing - Beauty & Personal Care Business

Manager - Brand Marketing

Description:

Were Hiring | ER Brand Activation (Beauty & Personal Care)

Client: Confidential (Beauty & Personal Care Brand)

About the Role:

Were seeking an experienced marketing professional to lead brand activation, innovation launches, and 360 campaigns for a fast-growing beauty and personal care brand. The role demands a consumer-first mindset, strong execution skills, and the ability to drive cross-channel marketing and portfolio growth.

Key Responsibilities:

- Drive brand strategy, GTM plans, and 360 marketing across GT, MT & e-commerce channels.

- Lead end-to-end product launches, media planning, and execution.

- Create digital-first campaigns with influencers and content partners.

- Partner with cross-functional teams to deliver consistent business growth.

- Ensure innovation, pricing strategy, and portfolio alignment with brand goals.

Requirements:

- 10 to 12 years in brand management or marketing (beauty or FMCG preferred).

- Proven record of delivering growth through innovation and execution.

- Strong understanding of consumer insights, pricing, and media planning.

- MBA in Marketing or equivalent qualification.

If youre ready to build iconic brands and lead high-impact campaigns, lets connect!