Manager - Brand Marketing

Description:

- Increase the TOM & total awareness of the brand

- Plan Media & negotiate with vendors to optimize budgets

- Identify delightful brand applications in the user transaction

- Conduct market studies and identify opportunities by being a diligent marketing brand specialist

- Undertake brand reputation projects and figure out the brand positioning

- Design brand communication strategies along with the brand director and use the right media to communicate them

- Adhere to established budgets, estimates and performance indicators

- Measure success and produce reports on how a campaign did, keeping in mind KPIs and ROIs

- Devise further growth strategies, and implement them from a brand innovation managers point of view

Required skills and qualifications:

- Prior work experience of 8 years as a brand manager, or experience in assistant brand manager roles

- Up-to-date with new marketing trends and basic brand manager tasks

- Excellent command of the English language along with written and verbal skills

- Compelling research and analytical skills

Preferred skills and qualifications:

- MBA degree in business, marketing, communications or related fields