Manager/Assistant Vice President - Internal Communications - Bank

Our Client, a Leading Bank is looking out for a Manager/ AVP - Internal Communications to be based at Mumbai.

Position Summary:

The Manager / AVP - Internal Communications will be responsible for planning and delivering impactful internal communication strategies that support employee engagement, organizational alignment, and leadership communication. The role acts as a bridge between management and employees, helping to cascade key business messages and nurture a strong corporate culture within the bank.

Key Responsibilities:

Strategic Planning & Execution

- Develop and execute internal communication plans aligned with the bank's strategic priorities, transformation initiatives, and cultural goals.

- Ensure consistent and transparent communication across departments, business units, and employee levels.

Leadership & Executive Communication

- Craft internal messaging and content for the leadership team, including speeches, town hall scripts, video messages, and Q&A briefs.

- Organize and manage leadership visibility initiatives such as CEO updates, executive blogs, and fireside chats.

Campaign Development & Delivery

- Lead internal communication campaigns to support HR, compliance, operations, and marketing initiatives (e.g., policy changes, CSR programs, DEI, wellness).

- Create toolkits, messaging frameworks, and communication cascades for effective rollout across regions or business units.

Content Creation & Channel Management

- Write, edit, and produce high-quality internal content for intranet, newsletters, internal social platforms, and employee engagement apps.

- Maintain and enhance communication platforms, ensuring content is timely, relevant, and engaging.

Employee Engagement & Experience

- Support the design and execution of employee engagement programs, cultural events, and recognition campaigns.

- Collaborate with HR and L&D teams to communicate programs that promote belonging, career growth, and continuous learning.

Measurement & Reporting

- Track and analyze communication effectiveness using engagement metrics, feedback surveys, and digital analytics.

- Provide regular reporting to senior leadership and make data-driven recommendations for improvement.

Qualifications:

- Bachelor's or Master's degree in Communications, Marketing, Journalism, Public Relations, or related field.

- 7-10 years of progressive experience in internal or corporate communications, preferably in a bank, financial institution, or regulated corporate environment.

Key Skills:

- Excellent communication, writing, and storytelling abilities.

- Strategic mindset with attention to detail and execution.

- Strong stakeholder management and influencing skills.

- Proficiency in communication tools such as SharePoint, Microsoft Teams, Yammer, or enterprise intranet platforms.

- Ability to manage multiple projects with tight deadlines and cross-functional inputs.

Preferred Attributes:

- Experience in employee engagement, employer branding, or change communication.

- Familiarity with organizational transformation, digital banking, or agile ways of working.

- Creative approach with an eye for design, content layout, and visual storytelling.