Job Description: Marketing Science Analyst

Location: Lifesight - Innovation Hub - Bengaluru, KA, India

Working Model : Work From Office (5 days)

Key Responsibilities:

- As a Marketing Scientist, you will assist in solving our customers' measurement needs using Marketing Mix Modeling, universal attribution, incrementality testing, and causal inference.

- Evangelize our UMM platform by articulating its value proposition to a diverse range of brands across multiple industries.

- Study and understand customers' business goals and KPIs to offer expert recommendations and actionable insights to achieve them using our platform.

- Manage a portfolio of customer accounts, communications, and engagement, with the support of our customer success and support teams, to ensure customer satisfaction.

- Contribute to our product roadmap and feature development in collaboration with our product, data science, and engineering teams.

- Identify and stay ahead of industry trends, track competitor movements, and find differentiators to continuously improve our offerings and solutions.

- Work closely with global sales and marketing teams to ensure alignment and cohesiveness in go-to-market strategies.

- Train and mentor new Marketing Scientists and other team members to support career growth and skill development.

What we are looking for :

Skills :

- A bachelor's degree or higher in Business Management, BI/Analytics, Econometrics, Statistics, Mathematics, or Marketing.

- A highly analytical mindset with strong problem-solving skills and great attention to detail.

- A proven track record of working with mid-market and enterprise brands across industries.

- Exceptional communication and customer service skills.

- The ability to communicate complex data science concepts in simple terms.

- Experience in developing strategies that drive revenue and market share.

- Proficiency in leveraging social media platforms for brand promotion and thought leadership.

- The ability to collaborate effectively with diverse global teams.

Experience :

- 2+ years of experience with a strong foundation in data science and/or marketing science, including expertise in business analytics, marketing analytics, attribution modeling, marketing mix modeling, and experimentation projects.

Here's what you can expect:

- Be part of one of the fastest-growing and most successful Marketing Measurement Platform making a global impact.

- Join as an early team member, influencing key decisions on tech stack, product development, and strategies for building scalable solutions.

- Work in small, agile teams within a non-bureaucratic, fast-paced environment.

- Enjoy a culture of empowerment, where you have the space to achieve your objectives and drive meaningful impact.

- Receive competitive compensation and benefits.

- Thrive in a collaborative and engaging work environment that values professional growth and team bonding