Lifelong Online - eCommerce Manager - Electronics Category

Company Overview:

Lifelong Online is a rapidly growing consumer electronics and home appliances company committed to providing innovative and quality products to enhance everyday living. Operating primarily within the Indian e-commerce landscape, Lifelong Online partners with major online marketplaces to reach a vast customer base across the country.

Role Overview:

The E-commerce Manager - Electronics Category will be responsible for driving the growth and profitability of the electronics category across key e-commerce platforms. This role involves managing key account relationships, developing and executing pricing strategies, overseeing vendor management, and optimizing performance marketing campaigns.

The E-commerce Manager will collaborate closely with the supply chain, sales, and marketing teams to ensure seamless operations and achieve sales targets. This role directly impacts the company's revenue and market share within the competitive electronics sector.

Key Responsibilities:

- Manage key account relationships with major e-commerce platforms to maximize sales and market share.

- Drive strong execution with front-end P&L responsibility, focusing on aggressive revenue growth and sustained category profitability.

- Cultivate strategic marketplace partnerships on Amazon & Flipkart (1P) for brand visibility and ensure 100% stock availability across both e-commerce and quick commerce channels

- Oversee vendor management activities, including sourcing, negotiation, and performance monitoring, to ensure product availability and quality.

- Plan and execute performance marketing campaigns across various channels to drive traffic and conversions for electronics products

- Act as an internal advocate for the customer, collaborating across Product, Finance, Supply Chain & Customer Experience teams to maximize customer delight.

- Provide leadership to a cross-functional pod (dotted-line reporting), including Performance Marketing, Content, Design and Influencer Marketing to align execution with category goals

- Analyze sales data and market trends to identify opportunities for growth and improvement within the electronics category.

Required Skillset:

Education: MBA

- Proven expertise in developing and implementing pricing strategies to optimize profitability and competitiveness.

- In-depth knowledge of electronics products and the e-commerce landscape.

- Excellent analytical and problem-solving skills, with the ability to interpret data and make informed decisions.

- Adaptability to work in a fast-paced, dynamic environment based in Gurgaon/Gurugram.