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About the Role: We are looking for a Growth Product Manager at Leap, you will be responsible for scaling and optimizing products through innovative growth strategies and data-driven decision-making. Lead customer acquisition, engagement, and retention efforts while experimenting with cutting-edge marketing channels and growth tactics. The charter for this role will include: - Growth Strategy & Execution: Own and execute the growth strategy for the product, ensuring alignment with business goals. - Collaborate with cross-functional teams to drive initiatives that boost user acquisition, engagement, and retention. - Collaboration & Solutioning: Work closely with product, engineering, and business teams to understand customer problems and identify impactful solutions. Drive product-market fit through collaboration and strategic decision-making. - Growth Experimentation: Run and analyze growth experiments to optimize strategies for user acquisition, engagement, and retention. Continuously iterate on strategies based on performance data. - Positioning & Messaging: Lead the development of effective product positioning, marketing messaging, and landing pages to maximize user engagement. Ensure alignment with the target market and business objectives. - Rapid Prototyping & Testing: Lead rapid prototyping efforts using tools like Figma to test new ideas quickly. Utilize user feedback and data to refine concepts and product offerings. - Cross-Functional Leadership: Collaborate with marketing teams to shape strategies for key channels (Facebook, Google Search, UAC). Leverage a deep understanding of these platforms to drive growth and engagement. - Opportunity Identification: Identify new growth opportunities based on data and user insights. Lead initiatives that inform decision-making and experimentation to continuously drive product growth. Ideal Persona would: - 5-8 years of experience in Product Management, with a strong focus on growth and scaling products. - Experience leading the scaling of a B2C app-first product from inception (0-&gt;1) through rapid growth stages (1-&gt;10). - Proven track record in driving user acquisition, engagement, and retention across large-scale consumer apps. - Experience managing and optimizing app install campaigns, digital marketing strategies, and cross-channel growth initiatives. - Hands-on experience with product growth tactics, utilizing data analytics, A/B testing, and customer feedback to drive decision-making and KPIs. - Experience working in fast-paced startup environments, understanding the unique challenges and opportunities of scaling rapidly. - Passion for optimizing the entire user journey, from awareness to conversion and long-term retention. - Entrepreneurial experience is a huge plus, especially if you've scaled your own product or app to over 100K installs. - Deep knowledge of the latest growth trends, mobile marketing strategies, and emerging technologies driving product success in the B2C space.

Karnataka

Bangalore

Leap Finance - Growth Product Manager 

Job Description for Leap Finance - Growth Product Manager  in OUTLEAP TECHNOLOGIES PRIVATE LIMITED in  Karnataka Bangalore for (5-8) years of experience. Apply Now!

Leap Finance - Growth Product Manager  | iimjobs.com