Job Title: SEO Lead

Location: Bangalore / Gurugram (Hybrid)

Reports To: Head of Marketing

Industry: B2B SaaS | CRM/Revenue Intelligence/AI

Target Market: MM & Enterprise - USA

About Company

The company is an AI-native startup building sales playbooks that actually do the work. We analyze 100s of enterprise sales calls to auto-generate custom playbooks objection handling, persona-specific decks, discovery patterns, and more.

We're post-PMF, with paying enterprise clients who love the product. Backed by Z21

Ventures, AUM Ventures, and founders of Chargebee, Capillary, and Skan.

Key Responsibilities:

SEO Strategy & Execution:

- Develop and execute a comprehensive SEO roadmap aligned with company growth goals.

- Identify keyword opportunities across the full funnel: awareness, consideration, and decision stages.

- Prioritize high-intent, revenue-driving keywords relevant to CRO, VP Sales, and RevOps personas.

Keyword Research & Search Intent Mapping:

- Conduct in-depth keyword research focused on commercial and buyer-intent terms.

- Map keywords to ICP pain points, product use cases, and buyer journey stages.

- Identify opportunities to outrank competitors in a crowded category.

On-Page SEO Optimization:

- Optimize website pages, landing pages, and blog content for search performance.

- Improve meta tags, internal linking, page structure, and content alignment.

- Ensure all new content follows SEO best practices.

Technical SEO:

- Monitor and improve site health, crawlability, indexing, and site performance.

- Work with developers to fix technical SEO issues.

- Improve page speed, Core Web Vitals, and overall site performance.

Content & SEO Collaboration:

- Partner with Content and Product Marketing teams to develop SEO-driven content.

- Provide keyword briefs, content outlines, and optimization recommendations.

- Ensure content aligns with search demand and ICP intent.

Competitive Analysis:

- Monitor competitor SEO strategies, keyword rankings, and content gaps.

- Identify opportunities to differentiate and gain organic share.

Performance Tracking & Reporting:

- Track rankings, organic traffic, conversions, and pipeline contribution.

- Report on SEO performance and provide actionable insights.

- Continuously optimize based on performance data.

Required Qualifications:

- 4-8 years of SEO experience, preferably in B2B SaaS.

- Proven track record of improving organic rankings and traffic in competitive markets.

- Strong understanding of keyword research, search intent, and on-page optimization.

- Experience with technical SEO and website optimization.

- Experience working with content and marketing teams.

- Strong analytical and problem-solving skills.