Job Description: Responsibilities: - Developing and implementing monetization strategies, optimizing existing revenue streams, and exploring new opportunities to maximize profitability through Industries. - Monetize New products, Services, Data insights & Digital Properties, Ad formats like overlays/ companion ads without disrupting the user's viewing experience to reach a wider audience and drive sales. - The ideal candidate will have a deep understanding of the Digital Advertisement / mobile app ecosystem, a proven track record in monetizing Android apps, Web Platforms, Creating more complex and diverse revenue streams that can yield increasing returns over time, often by leveraging data, services, or unique offerings beyond basic sales. - The role involves deeper understanding of a brand's seller's objectives and building tailor made solutions to help achieve them. Lead negotiations with the external stakeholders and close internal approvals for the programs based on the business case and success criteria Monetization Strategy: - Develop and execute a comprehensive monetization strategy for our Android app / Websites. - Drive innovation in monetization models to enhance user experience and increase revenue. - Conceptualize differentiated monetization strategies (eg. search engine deals, brand deals, etc.) Ad Revenue Optimization: - Manage and optimize in-app advertising to maximize ad revenue. - Collaborate with Advertising Agencies to negotiate favorable terms and agreements. Data Analysis and Reporting: - Generate regular reports on revenue, user engagement, and other relevant metrics. - Provide actionable insights to inform decision-making and strategy adjustments. User Experience and Compliance: - Ensure that monetization strategies align with a positive user experience. - Stay informed about industry regulations and ensure compliance with relevant policies. - Collaborate with cross-functional teams to balance monetization goals with user satisfaction. Desired Profile: - Non- linear thinking to provide out-of-box solution - Ability to mix business understanding along with creative - Good understanding of Digital Media - Must possess great client /industry/ agency contacts, should be good at relationship building - Should be able to create and execute marketing initiatives and path breaking integrations for higher impact through digital interaction - Well versed with Digital assets / digital Media ad space Sales

Gurgaon/Gurugram

Lead - Monetization 

Job Description for Lead - Monetization  in Worldspace in  Gurgaon/Gurugram for (9-12) years of experience. Apply Now!