Free meal

Health insurance

Job/Soft skill training

Cafeteria

Professional degree assistance

Office cab/shuttle

Office gym

Course reimbursements

Annual leaves

Rewards & recognition

Paternity leaves

Life insurance

Maternity leaves

Performance bonus

Stock options

upGrad Reviews by Employees

Admission Counsellor

Senior Associate

Academic Counsellor

Business Development Executive

Sales Executive

Senior Academic Counsellor

Associate

HR Executive

Senior Admission Counsellor

Assistant Manager

Sales Manager

Inside Sales Executive

Business Development Manager

Manager

Relationship Manager

Program Manager

Business Development Associate

Customer Service Executive

Senior Business Development Executive

Program Associate

Senior Manager

Senior Software Engineer

Operations Associate

Inbound Executive

Senior Admissions Counselor

Content Strategist

HR Manager

IT Engineer

Student Success Manager

Senior Recruitment Specialist

Sr. Admission Counselor

Team Manager

Software Engineer

Operations Manager

Senior Executive

Customer Success Manager

Senior Admissions Counsellor

Channel Sales Manager

Counsellor

Deputy Manager

Quality Analyst

Talent Acquisition Specialist

Consultant

Content Writer

Recruitment Specialist

HR Executive Recruiter

Project Manager

Team Lead

Product Manager

Senior Counsellor

Education Counsellor

Academic Associate

Career Coach

Learning Consultant

Inside Sales Specialist

Data Analyst

Senior Business Development Manager

Software Developer

Marketing Manager

Operations Executive

Copywriter

Network Engineer

HR Recruiter

Delivery Associate

Senior Sales Manager

Senior Consultant

Recruitment Consultant

Lead Engineer

Academic Coordinator

Associate Program Manager

Content Manager

Assistant Program Manager

Senior Associate Operations

Intern

Sales Associate

Senior Business Development Associate

Process Associate

Senior Sales Executive

Software Engineer II

Marketing Executive

Senior Talent Acquisition Specialist

Director

Area Business Manager 

Regional Head Sales

Technical Lead

Sales Team Leader

Center Manager

Sales

Admission Officer

Student Counsellor

Associate Consultant

Admission Associate

Recruiter Specialist

Academic Consultant

Responsibilities : - Help define the positioning, imagery and tonality of the brand - Develop and execute integrated marketing communication strategies and campaigns across channels to drive engagement with distributors, customers, employees etc. - Support the sales and product team in organizing on ground events, video calls, panel discussions as required to engage with channel partners, and create brand visibility / impact - Collaborate with external agencies and internal graphic designers to conceptualize, design, and produce compelling marketing materials, including digital banners, print collateral, social media graphics, videos etc. - Conduct market research and competitive analysis to identify target audiences, consumer insights, and industry trends, translating them into effective campaign strategies. - Work closely with cross-functional teams to gather input and incorporate key messages into marketing materials, ensuring consistency and alignment with overall brand messaging. - Stay informed with industry regulations and best practices to ensure compliance and mitigate risks in marketing communications Eligible Criteria : - Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal teams, external agencies, and stakeholders. - Creative thinker and solution oriented / problem solving mindset - Ability to translate business objectives into creative marketing communication strategies. - Strong project management skills, with the ability to handle multiple projects and meet deadlines. - Familiarity with digital marketing platforms, social media, and emerging marketing technologies. - Self-motivated, detail-oriented, and able to work independently as well as part of a team. - Knowledge of branding principles, market research methodologies

Mumbai

Lead - Marketing Communication - BFS 

Job Description for Lead - Marketing Communication - BFS  in upGrad in  Mumbai for (8-15) years of experience. Apply Now!

Lead - Marketing Communication - BFS  | iimjobs.com