Key Responsibilities:
- Develop and execute institutional sales strategies to drive revenue growth and market expansion.
- Identify and acquire new customers across hotels, restaurants, caterers, corporate cafeterias, hospitals, educational institutions, and food service businesses.
- Build and maintain relationships with key accounts, procurement heads, purchase managers, and decision-makers.
- Drive bulk sales of FMCG and food products through institutional and B2B channels.
- Negotiate pricing, commercial terms, contracts, and volume-based agreements.
- Manage key accounts, sales pipelines, revenue forecasts, collections, and profitability.
- Identify new business opportunities, market trends, and potential growth segments.
- Coordinate with supply chain, logistics, finance, and operations teams to ensure timely order fulfilment.
- Monitor sales performance and competitor activities and provide regular business updates to management.
Desired Candidate Profile:
- 6 - 12 years of experience in institutional sales, B2B sales, or key account management within FMCG, food products, or food services.
- Proven track record in institutional client acquisition and revenue generation.
- Strong understanding of institutional procurement, commercial negotiations, and bulk sales.
- Experience managing large accounts and developing long-term customer relationships.
- Strong communication, negotiation, analytical, and business development skills.
- Ability to achieve sales targets and drive profitable business growth.
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