Posted By
341
Posted in
Sales & Marketing
Job Code
1621250
Lead - Digital Marketing - D2C/Personal Care Business
4.1
6+ Reviews
Role: Head Digital Marketing (D2C | Personal Care Startup)
Location: Remote
We are seeking a Digital Marketing Head to lead growth for a fast-scaling personal care D2C startup. The ideal candidate must bring strong expertise in D2C business models, influencer marketing, and digital-first brand building.
Key Responsibilities:
- Lead digital growth strategy across performance, social, influencer, and content channels.
- Drive customer acquisition, retention, and lifetime value for D2C business.
- Own marketing P&L and manage annual budgets to deliver ROI-driven growth.
- Scale influencer-led campaigns and leverage analytics to optimize CAC and brand penetration.
Requirements:
- MBA/PGDM from a Top B-School (Tier 1/2) with 2-5 years+ of digital marketing experience.
- Core experience in D2C growth, preferably in personal care, beauty.
- Strong expertise in performance marketing & influencer collaborations.
- Strategic leader with the ability to thrive in a fast-paced startup environment.
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Posted By
341
Posted in
Sales & Marketing
Job Code
1621250
