The world leader in cosmetics, L'Oreal is present in 150 countries on five continents. Our 35 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men globally. Our ambition is to win over another one billion consumers around the world by inventing the cosmetic products that meet the infinite diversity of their needs and desires through continued digital innovation. L'Oreal supports diversity and sustainable, ethical sourcing for all our products, and we have reduced our emissions by approx. 78% since 2005.

The distance between beauty and tech is closing rapidly, and we are determined to be pioneers in this new beauty tech world. New digital technologies and services are making the world of beauty move faster than ever before. Data and artificial intelligence are opening new horizons for personalization and customization. By incorporating digital into everything that we do, we are creating a better relationship with our consumers.

When beauty and tech collide, the impossible can happen!

In our journey, we are looking for talented individuals who can lead us on this mission.

Are you passionate about luxury make-up and beauty? Do you have natural affinity with people and enjoy imparting new beauty knowledge? Would you like to be a part of the adventure?

We have a suitable position of Head - Advocacy & Content in the CDMO function at L'Oreal India. This role will be responsible to design the A&I ambition, including tailored strategies for divisions and brands, guidelines and capability model for activation.

You should have 12-14 years of relevant work experience in digital and advocacy marketing. The location of the job will be in Mumbai - HO.

KEY RESPONSIBILITIES:

A&I ACCELERATION STRATEGY:

- Define, implement and ensure compliance to strategic frame, KPI ambitions, procedures & ways of working and reporting among Division, Multidivision and Brands teams, in alignment with SAPMENA Zone Head of A&I Multidiv

- Steer Agency Management towards success and compliance and continually aim to build new practices on agency and process workflows, with a focus on financial hygiene and process/cost efficiency

- Drive A&I Acceleration on key BETs (Beauty Engagement Touchpoints) to win Engagement, brand love and cultural relevance locally, in close collaboration with CMI and division teams

- Lead multidivisional brand and category alignment among influencers, especially on Pros Activations

- Manage relationship, collaboration and reporting with key internal and external agencies, on Social and A&I topics, in close collaboration with Purchasing and other relevant business partners

- Animate the local community and drive continual engagement on A&I acceleration topics

- Manage and drive A&I enabler projects (tools, market intelligence, trend hacking, seeding, learnings, .)

REPORTING, INSIGHTS & BEST PRACTICES:

- Streamline reporting and guide the development of high value analysis on ROI, efficiency and spend

- Facilitate the creation and sharing of best practices to drive innovative A&I initiatives to fuel growth

UPSKILLING:

- Continually upskill our local population and all business partner teams to enable success

- Nurture the growth and development of A&I Division leads and brand leads

REQUIREMENTS

- Min 12 Years of experience in digital and advocacy marketing. CPG brands preferred.

- 5+ years of experience in Advocacy and Influence

- Matrix organization management along with superior stakeholder management skills

- Project management at scale.

Education:

- MBA / Masters

L'Oreal is committed to building a diverse environment and is proud to be an equal opportunity employer. L'Oreal closely prohibits discrimination against any employee or applicant for employment because of the individual's race, colour, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, or any other characteristic protected by law.