Key Accounts Manager - Ecommerce - FMCG

Key Responsibilities:

- Meeting the top line sales objective for the National Accounts like Amazon/Flipkart/Nykaa/ Meesho etc.

- Overall responsible for sales to these accounts for the PAN India.

- Having all our product listed on the platforms, maintaining hygiene across all portals.

- Ensuring stock availability with a high degree of forecasting accuracy.

- Ensure fill rates of 90% plus with all these chains.

- Devising marketing strategy for beauty products with key portals.

- Develop and manage the Annual Business plans for the National Accounts.

- Set annual targets for all the accounts.

- Sign the terms of trade (TOT), with desired counterparts, Ensure TOT execution and adherence PAN India.

- Build the relationship with Ecommerce partners/distributors to get efficient terms of trade (TOT).

- Drive profitability improvements for Ecommerce.

- Challenge the existing route to market model and suggest ways of reducing cost in the same.

- Ensure collection is done as per the agreed credit policy.

- Settlement of claims / credit notes within the agreed time frame.

- New products introduction/ Packaging changes/ Pricing

Drive Brand Activations

- Driving various brand activations, combos, visibility elements, cross promos with other range etc.

- Developing visibility elements for the channel by understanding customer needs and space or Terms of trade

- Work along with the retailers to find and build newer properties each year

Experience (yrs)

- Minimum of 3 to 6 years of experience in handling online channels with reputed FMCG / Personal Care company.

- Must have worked with some key known brands in E-Com Space

- Must have worked with some prominent names in E-Com & Q-Com Eg. Amazon / Flipkart/ Meesho/ Myntra / Blinkit / BB etc.

- Should have worked on Direct account and 3P seller model with Efficient GTM Strategy.

- Should have experience of Margin Negotiation, listing of New products, on-boarding and managing profitability of products