Job/Soft skill training

Free meal

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Admission Consultant

Operations Associate

Sr. Admission Consultant

Team Lead

Career Consultant

Admission Counsellor

Responsibilities : Campaign Management: - Planning, Strategising and executing Marketing Campaigns including ATL, BTL, Digital and Integrated Marketing - To measure and report the performance of all marketing campaigns, and assess against goals (ROI and KPIs) Brand Management: - Identify opportunities to enhance the Brand Value of KC among key stakeholders like- Students, Universities, Partner Associates, Franchisees and Employees. - Ensure consistency in the Brand language & experience across all Physical and Digital touch points - Branch Branding, Collaterals, Website, Creatives, SMM etc Communications Management: - Ideate effective and powerful messaging to the relevant audience, across all forms of market reach out. - Managing communications spending and working with vendors and agencies to create and/or localize communications and marketing activities and develop supporting assets Team Management: - To manage and develop a team of in-house event, marketing, design and content professionals to plan and execute all marketing strategies of KC's brand development for B2C & B2B Services. - To monitor and track their performance and productivity against KRAs Strategising, Collaborating, Budgeting & Reporting: - To evaluate end-to-end customer experience and user journey across multiple channels and customer touch points - Collaborate with BU Heads in understanding the revenue goals and Plan and deliver towards effectively supporting in achieving these goals. - To plan the annual and monthly marketing calendars and budgets and to optimize the budget spend to give maximum return on spends - To act as an individual contributor to drive the overall marketing strategies & execution as an when required - To provide thought leadership and perspective for adoption where being responsible for several high-visibility initiatives and programs including rebranding of Organisation Candidate Profile : - Minimum 15 years of experience in Marketing across B2C, B2B Services. Candidates with prior experience in Educational Industry / Service Industry. Experience in channel partner marketing would be apt for this position. - Designed marketing strategies specifically for lead generation. - Designed and implemented effective Communication strategies for both Internal and external audience. - Driven a wide range of functions in Services marketing, market research, competition intelligence, marketing process administration, event & outdoor marketing - Demonstrable experience in leading and managing SEO/SEM teams, apt in handling marketing database, email, social media and/or display advertising campaigns - Highly creative with experience in identifying target audiences and devising campaigns that engage, inform, and motivate - Experience in optimizing user journey and user funnels - Experience with A/B and multivariate experiments - Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, etc.) - Experience in setting up and optimizing Google AdWords campaigns - Working knowledge of HTML, CSS, and JavaScript development and constraints - Strong analytical skills and data-driven thinking - Up to date with the latest trends and best practices in branding and marketing and measurement

Nagpur

Maharashtra

KC Overseas Education - AVP - Marketing & Communication 

Job Description for KC Overseas Education - AVP - Marketing & Communication  in KC OVERSEAS EDUCATION PRIVATE LIMITED in  Nagpur Maharashtra for (14-18) years of experience. Apply Now!

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