We have a Marketing Manager role based at Mumbai.

Location: Mumbai.

No team handling role.

Brands: https://www.google.com/search?q=Monocryl+Family&rlz=1C1GCQK_enIN1215IN1215&oq=Monocryl+Family+&gs_lcrp=EgZjaHJvbWUyBggAEEUYOTIHCAEQIRigATIHCAIQIRigATIHCAMQIRigATIHCAQQIRigATIHCAUQIRigATIHCAYQIRiPAtIBCTE0MzE3ajBqN6gCALACAA&sourceid=chrome&source=chrome.ob&ie=UTF-8

Job Description:

Key Responsibilities:

Strategy & Product Lifecycle Management:

- Own end-to-end product lifecycle management from ideation to launch, growth, and optimization.

- Define product vision, positioning, and value proposition aligned with business objectives.

- Develop and execute annual brand and portfolio strategies to drive revenue and market share.

Market & Customer Insights:

- Conduct deep customer, market, and competitive analysis to identify unmet needs and growth opportunities.

- Translate insights into actionable product, pricing, and messaging strategies.

- Monitor market trends, customer feedback, and performance metrics to refine strategies.

Go-To-Market & Launch Excellence:

- Lead go-to-market planning including segmentation, targeting, pricing, promotion, and channel strategy.

- Plan and execute successful product launches in collaboration with sales and cross-functional teams.

- Develop launch tools, sales enablement materials, and training programs.

Commercial & Performance Management:

- Own forecasting, demand planning inputs, and P&L support for assigned portfolio.

- Track KPIs such as sales performance, market share, adoption, and ROI of marketing initiatives.

- Optimize marketing investments based on performance data and insights.

Cross-Functional Leadership:

- Act as the voice of the customer within the organization.

- Collaborate with R&D and other stakeholders to guide product enhancements and pipeline development.

- Influence without authority and lead cross-functional teams to deliver results.

People & Stakeholder Management:

- Mentor junior product or marketing team members.

- Effectively manage agency and vendor partners.

Qualifications & Experience:

- Bachelors degree in Marketing, Business, Life Sciences, or related field; MBA preferred.

- 7-10+ years of experience in product management or marketing roles.

- Proven experience in product lifecycle management and go-to-market execution.

- Strong analytical, strategic thinking, and storytelling skills.

- Experience working in cross-functional, matrixed environments.

- Excellent communication and stakeholder management skills.

Key Competencies:

- Strategic thinking & execution.

- Customer-centric mindset.

- Data-driven decision making.

- Strong influence and leadership skills.

- Commercial acumen.

- Change and ambiguity management.

Rinkal Shah.
Talent Acquisition Partner- MedTech, India.
Johnson and Johnson Pvt. Ltd.