Business Financial Results:

- Deliver the assigned Business plan for the Region - Achieve Monthy / Qtrl'y / Annual Business Plan.

- Understand customers' needs and market potential, and set direction, strategies and plans to expand market and realize market potential

- Lead senior level negotiations optimizing contractual opportunities which cement long-term supply arrangements

- Analyze sales reports to proactively identify opportunities and at risk, re-prioritize resources to maximize sales opportunities

- Establish a monitoring system to ensure compliance with the sales plan on volume, price and value objectives for products

- Identify and direct action on tender opportunities through liaison and cooperation with appropriate departments

- Meet the AR / DSO target and manage account receivables as per the company policy.

Territory Management:

- In-depth understanding of current and future customers' needs and translate them into sales opportunities

- Direct the expansion of new accounts and account conversion

- Work in the field with each supervisor to achieve effective coverage of key accounts; maintain high level of customer rapport and reinforce company's commitment to superior customer services

- Analyze competitive market environment base on thorough knowledge of competitor's structure, culture, manpower, distribution, capabilities and weakness, as well as thorough knowledge of customer's support and preferences for competitive products and services

- Base on customers short and long term needs, competitive threats/environment, and current and future market trends, conduct SWOT analysis for the territory responsible

- Based on results of SWOT analysis, set direction, strategies and plans for the territory/region/key accounts, to achieve dept/functional goals; communicate plans and ensure they are understood by the team and related sales/marketing groups

- Develop a sales plan for each supervisor from the marketing plan; set realistic attainable sales objectives by account and product groups, and by monthly/quarterly/annual targets

- "Coach supervisor/individual contributor in the development of:

- an effective and efficient territory account coverage plan and customer call plans

- the development/implementation of key account strategies and plans for growth"

- Conduct regular account team reviews as a basis for challenging and improving both short- and long-term strategies and action plans

- Has expert knowledge of sales process and expert selling skills to make effective sales call, to teach others and to improve current selling process

- Sell in-surgery to keep up-to-date on our customer needs and market trends

- In-depth understanding of internal organization (J&J) resources, priorities and needs, relating to the business operations and achievement of sales plan

Customer Satisfaction:

- Develop and maintain strong relationships with all levels of customers to achieve high levels of customer satisfaction

- Research and identify key customer's critical success factors as a basis for identifying innovative sales and service opportunities which will deliver improved customer business performance and healthcare outcomes

- Direct the development/implementation of strategies and plans to increase customer satisfaction, confidence and loyalty

- Design innovative customer support services/tender arrangements including E-initiatives and optimal use of company value-added services

- Set up appropriate systems, e.g., regular meetings with customers to obtain their feedback and monitor customer perceptions, and use feedback to improve performance

- Ensure compliance with the "Customer Complaints Procedure"; customer issues/ complaints are attended to promptly and professionally to customer's satisfaction

- Ensure appropriate problem solving strategies are used by sales team when dealing with product or service difficulties