
About the Role:
We are looking for an experienced Brand Manager to support and execute the company's brand strategy and marketing initiatives.
The role will focus on building brand visibility, driving integrated campaigns, understanding consumer insights, and strengthening the company's positioning in the financial services and investment space.
Key Responsibilities:
- Support the development and execution of the long-term brand strategy aligned with consumer insights and business priorities.
- Plan and execute integrated marketing campaigns across digital, performance, and on-ground channels.
- Use market insights, brand research, and sentiment analysis to strengthen communication and brand positioning.
- Work closely with external agencies on campaign strategy, creative development, and execution.
- Collaborate with leadership, product, growth, and research teams on key brand and marketing initiatives.
- Monitor brand health metrics, market trends, and competitor activities.
- Track campaign performance and contribute to budgets, performance dashboards, and ROI analysis.
- Ensure consistency of brand messaging and positioning across marketing initiatives and communication channels.
- Identify opportunities to improve brand awareness, engagement, and customer perception.
- Coordinate with internal and external stakeholders to ensure timely and high-quality campaign execution.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- MBA/PG qualification in Marketing is an added advantage.
- 6 - 8 years of relevant experience in brand management, marketing, or integrated communications.
- Strong experience in either an agency or brand environment.
Required Skills:
- Strong understanding of brand strategy and marketing campaigns.
- Ability to translate consumer and market insights into effective communication.
- Strong analytical and problem-solving capabilities.
- Excellent stakeholder management and communication skills.
- Experience working with creative, media, and marketing agencies.
- Strong understanding of digital and performance marketing channels.
- Ability to manage multiple campaigns and projects simultaneously.
- Strong attention to detail and execution capabilities.
Equal Opportunity Statement:
Jainam Broking Limited is committed to providing an inclusive and diverse workplace and offers equal opportunities to all qualified candidates.
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