Description:
Strategy & Leadership:
- Develop end-to-end social media strategies aligned to client objectives, ensuring measurable ROI and accountability.
- Lead cross-border campaigns, traveling overseas for client meetings, influencer activations, and on-ground campaign execution.
- Serve as the strategic partner to clients, advising on trends, content formats, and platform innovations.
- Build data-driven influencer marketing roadmaps with measurable KPIs (reach, engagement, ROI, conversions).
Influencer & Creator Management:
- Identify, vet, and build relationships with macro, micro, and nano influencers across multiple geographies.
- Negotiate collaborations, manage contracts, and ensure creators deliver authentic, brand-aligned content.
- Oversee influencer FAM trips, product launches, and global activations, ensuring premium campaign storytelling.
- Maintain accountability for creator performance with detailed analytics and optimization strategies.
Execution & Accountability:
- Own campaign success from strategy through execution and reporting.
- Work closely with internal teams (creative, paid media, video production) to ensure campaign excellence
Didn’t find the job appropriate? Report this Job
