Key Responsibilities: Keyword Research & Analysis: - Conduct in-depth keyword research to identify high-volume, low-competition keywords relevant to our business. - Analyze keyword search volume, competition, and user intent. On-Page Optimization: - Optimize website content, including titles, meta descriptions, headings, and image alt text, for search engines. - Ensure website content is relevant, informative, and user-friendly. - Implement on-page SEO best practices across all website pages. Off-Page Optimization: - Build high-quality backlinks from reputable websites through outreach, guest blogging, and other link-building strategies. - Develop and execute link-building campaigns to improve domain authority. Content Strategy: - Collaborate with the content team to ensure all website and blog content is SEO-friendly and aligned with target keywords. - Provide SEO recommendations for content creation and optimization. SEO Reporting & Analysis: - Track, monitor, and analyze website traffic, keyword rankings, and other key SEO metrics using Google Analytics, Google Search Console, and other SEO tools. - Generate regular reports on SEO performance and provide insights to the marketing team. Competitive Analysis: - Conduct competitive analysis to identify SEO opportunities and stay ahead of the competition. - Monitor industry trends and best practices in SEO. Technical SEO: - Assist in technical SEO audits and recommend solutions for improving website crawlability, indexing, and site speed. Qualifications & Experience: Experience: - 3-5 years of experience in SEO or digital marketing (internships and relevant coursework considered). Technical Skills: - Strong understanding of SEO principles and best practices. - Proficiency in using SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, etc. - Basic understanding of HTML, CSS, and website structure. Key Skills: - Excellent written and verbal communication skills. - Strong analytical and problem-solving skills. - Detail-oriented and organized with the ability to manage multiple tasks. - Ability to work independently and as part of a team. - A strong interest in digital marketing and a passion for learning.

Cochin/Kochi

Kerala

ISPG - SEO Specialist 

Job Description for ISPG - SEO Specialist  in ISPG Technologies India Private Limited in  Cochin/Kochi Kerala for (3-5) years of experience. Apply Now!