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Job Title : Content Marketing Manager, UG Location : Bangalore Reports to : Director - Growth & GTM, SST Position Overview : We are seeking a highly motivated and creative Content Marketing Manager to join our team. In this role, you will be responsible for developing and executing a content marketing strategy that drives brand awareness, engages our target audience, and ultimately contributes to the growth of our business. Key Responsibilities : - Develop and execute a content marketing strategy that leverages YouTube and Instagram to drive website traffic and increase brand visibility. - Create and manage a content calendar, ensuring consistent delivery of high-quality, relevant content across various platforms, including but not limited to blogs, social media, email, and video. - Manage LinkedIn and Twitter accounts, engaging with our existing audience and fostering community interactions. - Coordinate with students to showcase their campus stories creatively across various platforms. - Write, edit, and proofread content, including blog posts, articles, social media posts, email campaigns, and more, while maintaining a consistent brand voice and messaging. - Oversee the production of multimedia content, including videos, infographics, and other visual assets, collaborating with internal and external teams as needed. - Conduct keyword research and SEO optimization to improve the visibility of our content in search engines and increase organic traffic. - Collaborate with the design team to ensure content is visually appealing and in line with our brand guidelines. - Monitor and analyze the performance of content marketing efforts, using data-driven insights to make informed decisions and optimize strategy. - Stay up-to-date with industry trends, competitor activities, and emerging technologies to identify opportunities for innovation. - Lead and mentor a team of content creators, freelancers, and agencies, ensuring the successful execution of the content strategy Qualifications : - Proven experience in content marketing, with a track record of creating and executing successful content strategies that drive results. - Exceptional writing and editing skills, with the ability to adapt content for various channels and audiences. - Strong understanding of SEO best practices and content optimization techniques - Strong bias for action and ownership - Experience with data analysis and reporting tools to track content performance. - Excellent project management and organizational skills, with the ability to prioritize and meet deadlines in a fast-paced environment. - Creative thinker with a passion for staying updated on industry trends and emerging content formats. - Strong leadership and team management abilities.

Bangalore

InterviewBit - Manager - Content Marketing 

Job Description for InterviewBit - Manager - Content Marketing  in INTERVIEWBIT SOFTWARE SERVICES PRIVATE LIMITED in  Bangalore for (2-5) years of experience. Apply Now!

InterviewBit - Manager - Content Marketing  | iimjobs.com