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(Bde)business Development Executive

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Head of Business Analytics About Scaler: Launched in 2019, Scaler is India's leading upskilling platform. Our industry vetted curriculum provides solutions to real world challenges and addresses the changing dynamics of industry through four online programs: Scaler Software Development, Scaler Data Science, Scaler AIML (Artificial Intelligence & Machine Learning) and Scaler DevOps and Cloud Computing. Overall Responsibilities: GTM Analytics & Strategy: - Establish data governance, define key performance metrics, and ensure cross-team alignment - Own business metrics from extraction to automation, ensuring accuracy and impact Team Leadership & Development: - Lead and mentor POD leads (Acquisition, Conversion, Product Analytics) - Hire and build an agile analytics team, guiding analysts and data scientists Data-Driven Growth: - Improve conversions (V2L, L2P), feature adoption, UI/UX, and GTM efficiency - Implement attribution tracking, funnel optimization, and A/B testing Stakeholder Reporting & Alignment: - Ensure visibility into GTM analytics workload and align with company-wide goals - Provide leadership with actionable insights to drive strategy POD-Level Responsibilities: Acquisition POD: - Optimize marketing funnels, campaign performance, and channel efficiency to drive high-quality lead acquisition - Implement attribution tracking and A/B testing to enhance customer targeting & conversion rates Conversion POD: - Strengthen L2P funnel tracking, pipeline health, and sales performance metrics to improve conversion rates - Conduct win/loss analysis and A/B testing to refine conversion strategies and minimize drop-offs Product POD: - Drive feature adoption and product-led growth through data-driven insights - Optimize UI/UX with experimentation and A/B testing to enhance user engagement Qualifications: Experience & Domain Expertise: - 6+ years of experience in GTM analytics, growth analytics, or business intelligence - Strong background in Sales, Product, and Marketing analytics - Experience in setting up data governance models to ensure consistency and accuracy Technical Skills: - Expertise in SQL and BI tools (Tableau, Power BI, Mixpanel, etc.) - Proficiency in Python and ETL pipeline automation - Strong Google Workspace proficiency for reporting and collaboration Analytical & Problem-Solving Skills: - Strong statistical analysis and ability to extract insights to drive business impact - Experience in hypothesis testing, product experimentation, A/B testing, and statistical modeling - Ability to work under pressure and deliver tangible business impact in time-critical situations Collaboration & Leadership: - Proven experience working cross-functionally and influencing multiple stakeholders across teams - Strong communication skills to present insights and recommendations effectively

Bangalore

InterviewBit - Head - Business Analytics 

Job Description for InterviewBit - Head - Business Analytics  in INTERVIEWBIT SOFTWARE SERVICES PRIVATE LIMITED in  Bangalore for (5-6) years of experience. Apply Now!

InterviewBit - Head - Business Analytics  | iimjobs.com