Job Description:

Intelligence Node is the real-time product intelligence data powerhouse powering modern retail. We sit at the center of the digital shelf - transforming pricing, assortment, promotions, search, content, and media signals into actionable intelligence that drives growth, precision, and accountability.

Our proprietary product graph and industry-leading product matching methodology, delivering 99% accuracy, tracks over 1.2 billion products, 190,000+ brands, and 1,400+ categories. This intelligence fuels more than $600 billion in global retail revenue, giving retailers unmatched visibility into how products perform, compete, and convert across every channel.

As commerce increasingly happens at the intersection of creativity, content, clicks, and conversion, Intelligence Node provides the real-time clarity retailers need to shape exceptional customer experiences and win in an increasingly transparent marketplace.

Acquired by Interpublic (NYSE: IPG) in 2024, Intelligence Node is now integrating with Acxiom and Omnicom Media (Omnicom, NYSE: OMC), serving as foundational technology at the heart of the worlds largest advertising, sales, and marketing ecosystem. Together, we are redefining how retail performance, media strategy, and creativity converge in the age of intelligent commerce.

Responsibilities:

Database & List Management:

- Build, refine, and segment contact lists for targeted campaigns using multiple data sources.

- Support sales and marketing campaigns by sourcing contacts from contact enrichment tools like Apollo, LinkedIn Sales Navigator and SalesIntel

- Maintain CRM data hygiene by routinely cleaning and updating records in HubSpot and Salesforce.

- Implement lead enrichment processes to maintain data quality and completeness.

Marketing Operations & Campaign Support:

- Collaborate with the marketing team and your manager to support the planning and execution of outbound email and LinkedIn campaigns.

- Manage and create email marketing workflows, automations, and campaign lists within HubSpot and Salesforce.

- Coordinate with sales and content teams to align campaign messaging and targeting.

- Create, edit, and update email and lead follow-up workflows in the CRM.

Research & Analytics:

- Conduct market and competitor research to support campaign strategies and sales enablement.

- Monitor and create detailed reports on campaign performance using HubSpot/Salesforce and Google Analytics - own metrics tracking and reporting for the team.

- Provide insights and recommendations for continuous campaign optimization.

Requirements:

- 2+ years of relevant marketing experience, preferably in a B2B or SaaS environment.

- Hands-on experience in HubSpot and Salesforce (email marketing, workflows, list segmentation, database maintenance).

- Working knowledge of Google Analytics for campaign tracking and performance reporting.

- Experience working with data enrichment and list building tools like ZoomInfo, LinkedIn Sales Navigator, SalesIntel or Apollo - for sourcing new contacts.

- Basic understanding of lead scoring, marketing funnels, and campaign attribution

- Proficient in Excel/Sheets and comfortable working with large datasets.

- Experience building workflows and workflow logic.

- Excellent research, organizational, and communication skills.

- Detail-oriented with a strong sense of ownership and follow-through.

- Agile, adaptive, and articulate with high EQ & IQ - a true team player.