Influencer Partnerships Specialist

Description:

Were looking for a hands-on marketing specialist who lives and breathes influencer partnerships in the WordPress ecosystem.

Youll focus on building real relationships with WordPress creators, educators, YouTubers, bloggers, and community voices and turning those into collaborations that actually move the needle.

Youll be judged by the strength of relationships you build, not the size of your outreach list.

If you enjoy talking to people, following up like a pro, negotiating fairly, and making partners feel genuinely valued, youll feel right at home.

Brainstorm Force builds products used on 7+ million WordPress websites worldwide. From Astra and Spectra to CartFlows and more, our tools power creators, freelancers, agencies, and businesses building serious things on WordPress.

We work closely with the WordPress community educators, YouTubers, bloggers, plugin authors, and product builders. This role exists to strengthen those relationships and turn them into long-term, win-win partnerships.

What Youll Be Doing:

Influencer & Partner Outreach:

- Identify and research WordPress influencers, educators, YouTubers, bloggers, and community leaders.

- Reach out via email, social, and community channels with thoughtful, personalized communication.

- Build partnerships around content, reviews, tutorials, launches, events, and co-marketing campaigns.

- Manage ongoing communication so nothing drops, stalls, or goes awkwardly silent.

Partnership Execution:

- Collaborate with influencers on videos, blog posts, social content, newsletters, webinars, and product launches.

- Coordinate timelines, expectations, messaging, and deliverables.

- Ensure content aligns with brand goals while still feeling authentic to the creator.

- Handle agreements, compensation, disclosures, and brand guidelines.

Campaigns & Special Initiatives:

- Run influencer-led campaigns for launches and events (Black Friday, major releases, community campaigns, etc.).

- Support affiliate-driven promotions where relevant.

- Work closely with internal marketing teams to align influencer efforts with broader campaigns.

Relationship Management:

- Build long-term, trust-based relationships, not one-off promos.

- Be responsive, helpful, and human.

- Solve issues fast and keep collaborations positive.

- Make influencers feel appreciated (because they are).

Tracking & Optimization:

- Track influencer and partnership performance using analytics, spreadsheets, and dashboards.

- Measure whats working (traffic, conversions, engagement, activation).

- Share insights and learnings with the broader team.

- Continuously improve outreach, messaging, and collaboration formats.

Community & Ecosystem Awareness:

- Stay active and informed within the WordPress ecosystem.

- Follow trends, competitors, and creator activity.

- Identify new partnership opportunities early.

- Participate in WordPress events, launches, and community conversations (online and offline).