We are looking for an experienced and results-driven Digital Marketing Manager to lead our digital marketing strategies and campaigns, driving brand growth and online engagement.
Primary Responsibilities :
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, email, and content marketing channels.
- Lead, mentor, and manage the digital marketing team to achieve business objectives.
- Plan and manage online campaigns, budgets, and marketing performance metrics.
- Analyze campaign performance, generate insights, and optimize digital initiatives for ROI.
- Collaborate with sales, product, and creative teams to align marketing strategies with business goals.
- Stay updated with industry trends, emerging technologies, and competitive landscape.
- Drive brand visibility, lead generation, and customer engagement across digital platforms.
Essential Skills & Experience :
- Minimum 10 years of experience in digital marketing, preferably across B2B and B2C sectors.
- Strong expertise in SEO, SEM, PPC, social media marketing, content marketing, and email campaigns.
- Proven track record of planning and executing successful digital campaigns with measurable results.
- Excellent leadership, team management, and stakeholder communication skills.
- Experience with analytics tools like Google Analytics, HubSpot, SEMrush, or similar.
- Strong strategic thinking, problem-solving, and project management abilities.
- Up-to-date knowledge of digital marketing trends, tools, and best practices.
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