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- We are looking for a digital communication specialist, who will be responsible for developing and executing communication plans to support IPAC's digital platforms. - As a part of I-PAC's Digital Team, you will develop and run innovative campaigns to help expand the reach of our priority sectors and content themes. - Using analytics, you will define and track our digital and social media performance, measure the success of campaigns and translate data into practical, strategic, and tactical actions. - You will provide and enforce consistent, content creation support across a variety of formats (e.g.,creatives, infographics, blog posts, videos). - You will collaborate with colleagues to ideate on content development strategy and review content prior to publication. - As a Digital Communication specialist, you are expected to have the ability to thrive in a fast-paced and challenging environment, solving complex problems on an everyday basis, and the tenacity to survive tight deadlines. Responsibilities: - Manage and design digital campaigns at a massive scale and engage millions of people through digital channels. - Excellent knowledge of developing tailored campaigns for external outreach. - Content creation for campaign pages, banners, and other social media assets as needed through primary and secondary research - Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate - Liaison with the IPAC field teams to ensure complete synchronization between field activity and digital operations - Keep up with all political developments and suggest campaign interventions as and when required Minimum Qualifications: - Postgraduate or graduate degree from premier institutes - Excellent knowledge in developing tailored campaigns for external outreach - Understanding of social media platforms and digital best practices, SEO and web traffic metrics, experience with video content creation and storyboarding - Willingness to travel extensively and working for long hours - Strong analytical skills and creative thinking - Strong strategic thinking and problem-solving skills - Excellent writing and communications skills - Ability to prioritize under pressure Preferred Qualifications: - Knowledge of digital analytics tools like Google Analytics, Twitter Analytics etc. - Hands-on experience with google and Facebook products for reporting and measuring KPIs - Experience with visual communication principles - High proficiency in English and Bengali Location: Kolkata

Kolkata

Indian Political Action Committee - Growth Manager - Digital Communications 

Job Description for Indian Political Action Committee - Growth Manager - Digital Communications  in Indian PAC Consulting Pvt Ltd in  Kolkata for (3-5) years of experience. Apply Now!

Indian Political Action Committee - Growth Manager - Digital Communications  | iimjobs.com