Husk Power Systems - Manager - Social Media

Manager - Social Media

Job Summary:

- We are looking for a creative and strategic Social Media Manager to lead our social media presence across platforms.

- The ideal candidate will be responsible for developing and executing social media strategies to build brand awareness, drive engagement, and generate leads.

- This role involves content creation, community management, performance analysis, and staying ahead of trends to keep our digital presence strong and consistent.

Key Responsibilities:

Strategy Development:

- Design and implement a social media strategy that aligns with business goals.

- Define KPIs and establish benchmarks to measure campaign success.

- Stay up-to-date with the latest social media trends, tools, and best practices.

Content Creation & Scheduling:

- Create, curate, and manage engaging content (text, images, videos, stories, and reels) across platforms such as LinkedIn, Instagram, Twitter, Facebook, and YouTube.

- Develop a consistent brand voice and visual style in collaboration with the design team.

- Plan and maintain a content calendar.

Community Management:

- Monitor social media channels for comments, messages, and mentions.

- Respond promptly and professionally to inquiries and foster community engagement.

- Manage influencer or brand ambassador relationships if applicable.

Performance Tracking & Reporting:

- Analyze metrics to assess the effectiveness of campaigns and content.

- Generate weekly/monthly reports and provide actionable insights for improvement.

- Track follower growth, engagement, reach, and conversion rates.

Collaboration & Campaign Support:

- Collaborate with marketing, design, sales, and product teams to support campaign objectives.

- Assist in executing paid social advertising campaigns in coordination with the digital marketing team.

- Support event promotion, product launches, and PR initiatives through social media.

Required Qualifications:

- Bachelor's /master's degree in Marketing, Communications, Media, or a related field.

- 3+ years of proven experience as a Social Media Manager or similar role.

- In-depth knowledge of social media platforms, algorithms, and best practices.

- Experience with social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Meta Business Suite).

- Strong writing, editing, and visual storytelling skills.

- Ability to multitask and manage time effectively in a fast-paced environment