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Leading OTT Platform- Senior Role - Consumer Insights &amp; Brand Strategy - As part of the marketing organization, you will combine Analytics &amp; Insights and lead the Brand Innovation, Category Expansion and New Product Development pillars for brand an OTT Brand. - Discover what consumers want, why they want, and how we can influence through exploratory and immersive qualitative and quantitative researches. - Identify the market sizing and new market opportunities that keep propelling the brand forward. - Partner closely with media, advertising, and analytics teams to forecast in-market initiative results. - Own brand health tracking and brand studies to chart the way forward for marketing. - MBA from premier B-school in marketing or strategy with 10+ yrs of work experience - Experience across FMCG and/or leading Tech companies in consumer insights &amp; strategy team is mandatory - Demonstrated experience in consumer insights &amp; analyses - Proven experience in Innovation, Category Expansion, and New Product Launches. - Detail orientation, execution excellence &amp; entrepreneurial spirit. Ability to work cross-functionally with ease

Mumbai

Hotstar - Senior Role - Consumer Insights & Brand Strategy 

Job Description for Hotstar - Senior Role - Consumer Insights & Brand Strategy  in Hotstar in  Mumbai for (10-15) years of experience. Apply Now!

Hotstar - Senior Role - Consumer Insights & Brand Strategy  | iimjobs.com