Scope of the Role:  - To deliver research-based insights in two critical business areas for the company - growing readership/ reader engagement for Hindustan in UP (India’s biggest languages market), and B2B customer satisfaction and engagement across Hindustan Times / Hindustan.  Job Profile:  - Successfully running the ongoing Tracks as well as the Customized researches for HH in UP  - Successfully build the B2B customer (ie advertisers/agency) research program  - Building strong working relationships with internal stakeholders across functions and with external agency partners  Key Deliverables:  Goal 1 - Hindustan UP Researches:  - Managing the Quarterly NPS Track and Weekly Reader Panel reporting as per templates for Hindustan UP.   - Also support customized studies in area of product/ communication, and ensure quality control and long term cost effectiveness in each of these.  Goal 2 - B2B Researches:  - Effectively design, execute and report back on customized research in the area of B2B customer satisfaction across various brands (Hindustan, Hindustan Times) and various TGs (advertiser, agency) across locations basis customized methodologies.  Goal 3 - Relationship Management:  - To be an effective team member in interfacing with senior editors, media marketing seniors, business heads, the marketing team and the circulation team.   - Similarly, managing external agency relationships across levels and agencies to ensure ongoing success.  Education:  - MBA with UG in any Quantitative-heavy field such as Engineering/ Commerce  Experience:  - 5-8 years experience in research across a maximum of two organizations. Experience in one of the Top 6 research agencies is essential (IMRB, Nielsen, TNS, Ipsos/Indica/Synovate, GfK, Mode, Evalueserve, AbsolutData).  Desired Skills/Competencies:  - Good analytical skills  - Excellent communication skills  - People management skills both for own team and customers

Delhi NCR

Hindustan Times - Senior Manager - Insights 

Job Description for Hindustan Times - Senior Manager - Insights  in Hindustan Times in  Delhi NCR for (5-8) years of experience. Apply Now!