HighLevel - Senior Product Manager - Revenue Expansion

We are looking for a Senior Product Manager (IC) to own and scale the WordPress Hosting product and refine the reselling mechanism for it across our agency ecosystem. This is a high-ownership role focused on directly impacting MRR, churn reduction, product attach rate, and agency-level adoption. You'll define strategy, collaborate with cross-functional teams, and build a seamless product + GTM loop that makes it easy and valuable for agencies to resell WordPress hosting via HighLevel.

Responsibilities:

- Own the WordPress Hosting product end-to-end, take care of P&L.

- Identify opportunities to optimize the reselling experience for agenciespricing, packaging, setup, and GTM alignment.

- Drive product adoption and monetization by solving real operational and UX problems.

- Build and maintain dashboards to track attach rates, conversion metrics, and churn.

- Conduct user research to uncover friction in the purchase or resale flow.

- Define a roadmap that balances engineering feasibility, market differentiation, and customer value.

- Collaborate with Design, Engineering, Sales, Marketing, and Support to launch and grow the product.

- Evangelize your product internally and externally with confidence and clarity.

- Ship fast, test frequently, and iterate based on usage data and feedback.

- Collaborating with support, customer success, devs, and product teams to become an evangelist for your product area and build a strong relationship with other teams while you work in a cross-functional environment.

- Instrumenting, analyzing, and learning from the user behavior when they interact with your features and products.

- Working with Product Managers with a collaborative mindset and assisting them in achieving product objectives.

Requirements:

- 7+ years of product management experience, ideally in B2B SaaS.

- Proven ability to move business metrics like MRR, churn, and attach rate.

- Experience owning an add-on or usage-based product at 0 scale.

- A data-driven mindset with familiarity using tools like Mixpanel, Amplitude, PostHog, or PendoClear communication and documentation skills to drive alignment across functions.

- Familiarity with the WordPress hosting ecosystem or other CMS hosting products is a strong plus.

- Strong user empathy and ability to balance agency needs with business goals.

- Bonus: Experience working on or launching a hosting service product.

Nice to Have:

- Experience working with or for marketing agencies.

- Understanding of SaaS resale models or multi-tenant platforms.

- Background in pricing strategy or product-led growth initiatives.