Location: Remote / Hybrid (India-first, Global outlook)

Reporting to: Founders

About the Role:

You will lead marketing for two founder-led products operating at the intersection of the creator economy and AI-powered productivity.

One is an all-in-one monetization and delivery platform for creators, coaches, and educators-powering live workshops, cohort courses, memberships, and communities with built-in video, payments, automations (email/WhatsApp), analytics, branded apps, and content protection. It is trusted by 6,700+ creators and has enabled $112M+ in creator sales.

The other is a single-subscription, multi-model AI workspace that lets users run prompts across multiple leading AI models, compare outputs side-by-side, and choose the best result. With features like automatic model selection, custom project modes, prompt enhancement, image generation, and audio transcription, it helps users work faster and produce higher-quality output.

Your role is to own growth, positioning, and distribution across both platforms, working closely with the founders to turn strong traction into category leadership.

What You'll Own:

- End-to-end growth and revenue marketing across paid, organic, partnerships, and creator-led channels

- Brand positioning and narrative across websites, launches, ads, and content

- Go-to-market strategy for new features, pricing, and product launches

- Creator- and community-driven growth loops (referrals, ambassadors, partnerships)

- Core growth metrics: CAC, LTV, activation, retention, and revenue contribution

- Building and leading a lean, high-performance marketing team

- Build and run a founder-led growth engine, using the founders' social presence to drive product narratives, launches, and sustained inbound demand.

How You'll Work

- Think in systems and compounding growth, not one-off campaigns

- Move fast, experiment aggressively, and scale what works

- Use data to guide decisions, not opinions

- Operate closely with product, sales, and founders

Who You Are:

- 8-12+ years of experience in high-growth startups that have scaled rapidly (e.g., Zepto, Zomato, Swiggy, or similar consumer/SaaS companies)

- Proven ownership of growth or revenue outcomes, not just marketing channels

- Strong command of performance marketing, funnels, lifecycle, and storytelling

- Comfortable with ambiguity, speed, and high accountability

- Bonus: Experience in creator economy platforms, SaaS subscriptions, or AI-driven products.

What Success Looks Like:

- Clear, differentiated positioning for both platforms

- Scalable acquisition engines with strong organic momentum

- Improved CAC, LTV, and retention across key segments

- Reduced dependency on founder-led growth

What You'll Get:

- Ownership of marketing for two high-traction, revenue-generating products

- Competitive compensation with meaningful upside

- Direct influence on product direction and company strategy

- Opportunity to build marketing at serious scale, not from zero