Role Overview:

We are looking for an accomplished and commercially driven Head - Sales to lead the sales function for a growing, promoter-led real estate development group with residential projects in Gurugram.

The ideal candidate should have comprehensive knowledge of the Gurgaon real estate market, including key micro-markets, competitor projects, pricing trends, customer preferences, channel partner networks and emerging investment destinations.

The candidate will be responsible for developing and executing the overall sales strategy, driving revenue growth, building a strong sales team, strengthening channel partner relationships and ensuring achievement of sales and collection targets.

Key Responsibilities:

1. Gurgaon Market Intelligence & Strategy:

- Possess in-depth knowledge of the Gurgaon real estate market, including Golf Course Road, Golf Course Extension Road, Dwarka Expressway, Southern Peripheral Road (SPR), Sohna Road, New Gurgaon and emerging residential micro-markets.

- Track competitor projects, market launches, pricing, inventory, absorption rates and prevailing market trends.

- Identify customer segments, investment opportunities and emerging demand pockets.

- Develop competitive pricing and positioning strategies in coordination with management.

2. Sales Strategy & Revenue Generation:

- Develop and execute the overall sales strategy for residential projects.

- Drive monthly, quarterly and annual sales targets in terms of bookings, revenue and collections.

- Lead direct sales, channel sales, institutional sales and HNI/UHNI customer acquisition.

- Develop strategies for inventory liquidation, faster closures and improved sales velocity.

- Drive project launches and new inventory sales.

3. Channel Partner Management:

- Build and manage a strong network of channel partners, real estate brokers, property consultants and brokerage firms across Gurgaon.

- Establish relationships with leading local and national real estate channel partners.

- Develop channel partner engagement, incentive and activation programmes.

- Ensure consistent channel partner productivity and business generation.

4. Team Leadership & Management:

- Build, lead and mentor the sales team, including sales managers, relationship managers and channel sales professionals.

- Define individual and team targets, monitor performance and drive accountability.

- Establish sales processes, reporting mechanisms and performance review systems.

- Ensure effective coordination between sales, marketing, CRM, finance and project teams.

5. Customer Relationship & HNI Sales:

- Develop relationships with HNI, UHNI, investors, corporate buyers and end users.

- Lead key negotiations and high-value closures.

- Understand customer requirements and ensure a strong customer experience throughout the sales journey.

- Build referral networks and generate repeat business.

6. Sales Operations & Collections:

- Monitor sales pipelines, booking conversions, cancellations and collections.

- Ensure timely follow-up on customer payments and outstanding receivables.

- Prepare sales forecasts, MIS reports and market intelligence updates for management.

- Work closely with CRM and finance teams to improve collection efficiency.

Candidate Profile:

- 15 - 20 years of overall experience in real estate sales.

- Minimum 5 - 7 years in a senior sales leadership position such as Head - Sales, VP Sales, GM Sales or Regional Sales Head.

- Strong experience in residential real estate, preferably premium and luxury housing.

- Must have comprehensive knowledge of the Gurgaon real estate market and its key micro-markets.

- Strong existing relationships with Gurgaon-based channel partners, brokers and property consultants.

- Proven track record of managing large sales teams and achieving significant booking and revenue targets.

- Experience in project launches, pricing strategy, inventory management and HNI/UHNI sales.

- Ability to work closely with promoters and take ownership of the complete sales function.