Head - Sales - Cement Industry

Role Overview

The Head of Sales is responsible for the overall revenue growth, market penetration, and brand visibility of Chettinad Cement across designated territories. This role drives institutional (non-trade/special projects) sales

Key Responsibilities

Strategic Sales & Targets

- Lead the formulation and execution of annual and quarterly sales strategies to meet volume and revenue targets.

- Analyze regional demand patterns, pricing trends, and competitor activities to adjust sales strategies dynamically.

- Drive profitability by improving operational efficiency, margin realization, and optimizing trade margins

Key Accounts & Non-Trade Sales

- Spearhead institutional sales, managing critical relationships with government agencies, infrastructure projects, builders, and real estate developers.

- Manage direct billing, bulk supply allocations, and large volume contracts to ensure steady volume offtake

Team Leadership

- Lead, mentor, and evaluate a team of Regional Sales Managers (RSMs), Territory Sales Officers (TSOs), and marketing personnel.

- Foster cross-functional collaboration with production, technical services, and finance to ensure smooth supply and market support

Ideal Candidate Profile

- Education: Graduate, preferably with a full-time MBA in Marketing or Sales from a reputed business school.

- Experience: 15+ years of progressive experience in the Indian cement industry, with a strong focus on South or East Indian markets.

- Competencies: Strong commercial acumen, proven track record in B2B/channel sales, and excellent conflict-resolution and negotiation skills