Head - Sales - Alcohol Beverages Business

Description:

Position : Head of Sales (Alchohol Beverages) Nagpur

Position Overview:

- Drive sales strategies to generate revenue for various categories of Alco-Bev business.

- Manage sales team, various Sales-Distribution channels, like distributors, retail, direct sales, ensuring company goals & revenue targets are achieved.

- Deep understanding of Alco-Bev industry (Whiskey, Brandy, Vodka), with strong expertise in channel management, distributor relations & retail sales performance.

Key Responsibilities:

1. Sales Strategy & Leadership:

- Develop, execute sales strategies aligned with the company's goals.

- Track & refine sales plans based on market trends, competition.

2. Distribution & Channel Management:

- Manage Distributors & ensure availability, visibility, & sales growth.

- Identify & onboard new Distributors to expand market presence.

- Work closely with distributors to track sales & resolve issues.

- Implement promotional campaigns and initiatives across channels.

3. Retail Sales Management:

- Ensure product availability, branding, & activities are effectively executed.

- Develop retail partnerships and manage key retail accounts.

4. Team Management:

- Build, train, manage a high-performing sales team.

- Set clear sales targets, mentor & guide the team to meet set goals.

5. Sales Forecasting & Reporting:

- Prepare regular sales forecasts, reports, analysis on performance/ trends.

- Monitor & analyze sales data to identify opportunities/ corrective actions.

6. Compliance & Regulations:

- Ensure sales activities comply with regulations & company policies.

- Work with legal & compliance for adherence to beverage laws.

Key Requirements:

- 15+ years of experience in Alco-Bev sales & distribution.

- Proven track record in managing distribution, retail, sales teams.

- Strong leadership, communication, and interpersonal skills.

- In-depth understanding of the beverage industry and market dynamics.

- Excellent negotiation, relationship-building abilities with distributors, retail.

- Experience with sales forecasting, reporting, and KPIs.

- Ability to work in a fast-paced environment and handle multiple priorities.

- Bachelors degree in business, Marketing, or related field. MBA preferred.

- Willingness to travel regularly as needed.

- Strong knowledge of the local alcohol beverage market and consumer behaviour.

- Ability to thrive in high-pressure environment & manage complex sales ops.