Head - Quick Commerce - FMCG

The Head of Quick Commerce will lead strategic initiatives in the rapidly evolving Q-commerce space. This role is key to driving profitable growth, increasing brand visibility, and building a strong presence across digital platforms. The incumbent will manage the P&L for the Q-commerce channel, develop innovative digital strategies, and ensure seamless customer experiences. Core responsibilities include JBP creation, product selection, pricing, supply chain coordination, inventory management, last-mile logistics, and customer service - all while delivering on fast-paced turnaround promises.

Key Responsibilities:

Strategic Leadership & Growth:

- Define and implement a comprehensive Q-commerce strategy aligned with business goals.

- Drive expansion across platforms like Blinkit, Zepto, Instamart, etc.

- Explore new market opportunities to scale operations and grow market share.

Revenue & Brand Development:

- Drive revenue through targeted digital campaigns and partnerships.

- Use data and consumer insights to strengthen brand salience.

- Ensure brand consistency across all Q-commerce channels.

- Customer Experience & Digital Transformation

- Optimize customer journeys across platforms for a seamless experience.

- Collaborate with IT, product, and marketing teams for digital initiatives.

- Foster a culture of innovation and agility across teams.

Operational Excellence & Innovation:

- Adopt industry best practices and Q-commerce tools to streamline operations.

- Track KPIs and implement improvements to boost performance.

- Lead efficiency initiatives to control operational costs.

Marketing & Channel Strategy:

- Execute marketing plans to drive acquisition and retention.

- Build an efficient and scalable distribution network across digital channels.

- Launch campaigns targeting urban and millennial consumers.

Product & Data-Driven Decisions:

- Work with product teams to turn insights into actionable features.

- Analyze data to uncover trends, gaps, and opportunities.

- Ensure continuous feedback from customer insights to product development.

Experience & Qualifications

- 8+ years in e-commerce, digital strategy, or FMCG; 3+ years in a Q-commerce leadership role.

- Proven P&L ownership and track record of driving digital revenue growth.

- Experience in launching and scaling digital services or products.

- Strong strategic and analytical skills with a self-starter mindset.

- Excellent communication and presentation abilities.

- Capable of handling multiple projects in a fast-moving environment.

- Creative, customer-centric, and innovative thinker.

- Collaborative leadership style with the ability to motivate cross-functional teams.