Posted By
Vanisree Gopala krishnan
Chief Executive Officer at Velgha Learning Solutions
Last Active: 05 December 2025
Posted in
SCM & Operations
Job Code
1633319

Description:
Role Summary
The Head of Procurement will lead the companys milk procurement operations, shaping and executing strategies to build a sustainable, high-quality, and scalable farmer supply network.
This leadership role serves as the critical link between the processing plant and the farming community, ensuring consistent procurement volumes, superior milk quality, and long-term farmer engagement.
The incumbent will drive both strategic sourcing excellence and rural ecosystem development, contributing directly to the growth and resilience of the dairy business.
Key Responsibilities & Deliverables:
Farmer Relationship Management & Network Expansion:
- Develop and Strengthen Farmer Base: Design and execute strategic initiatives to significantly expand the number of active, loyal, and quality-conscious farmers supplying milk to the company.
- Relationship Building: Foster long-term, trust-based relationships with individual farmers, village-level groups.
- Community Engagement: Leverage a deep understanding of local socio-economic and rural community dynamics to build credibility, trust, and influence at the grassroots level.
- Farmer Retention: Implement programs that enhance farmer satisfaction, loyalty, and alignment with company objectives.
Procurement Strategy, Operations & Target Achievement:
- Procurement Planning: Develop and oversee effective daily, monthly, and seasonal procurement plans aligned with business goals.
- Target Delivery: Ensure consistent achievement of milk procurement volume, quality, and cost targets through proactive planning and monitoring.
- Strategic Sourcing: Analyse market trends, pricing structures, and competitive landscapes to ensure cost-efficient, and sustainable sourcing.
- Operational Excellence: Build and manage systems for transparent and efficient milk collection, testing, and logistics management.
Farmer Support, Technical Guidance & Input Delivery:
- Extension Services: Provide or facilitate expert technical support to farmers on dairy farming best practices, animal health, nutrition, and fodder management.
- Input & Service Delivery: Oversee timely supply of key inputs such as feed, veterinary services, and fodder through structured procurement programs.
- Quality Enhancement: Partner with the Quality Assurance team to drive continuous improvement in milk hygiene, handling, and quality standards at the farm/farmer level.
- Sustainability & Welfare: Promote environmentally sustainable practices and farmer welfare initiatives as part of the companys community development vision.
Required Skills & Qualifications:
- Experience: Minimum 15 years of progressive experience in milk procurement, agri-supply chain management, or rural development, preferably within the Dairy or Agri-Business sectors.
- Technical Knowledge: Sound understanding of animal husbandry, milk production systems, village-level procurement logistics, and the broader dairy value chain.
- Leadership: Proven ability to lead, motivate, and develop large field teams, fostering accountability and performance excellence.
- Communication: Exceptional interpersonal, negotiation, and cross-cultural communication skills to engage effectively with farmers, internal teams, and external stakeholders.
- Education: Bachelors or masters degree in veterinary science, Agriculture, Dairy Technology, Rural Management, or related fields.
Desirable Attributes:
- Strong rural orientation and empathy for farmer challenges.
- Strategic mindset with operational execution strength.
- Data-driven decision-making with practical field sensibility.
Performance Indicators (KPIs):
- Procurement volume and quality achievement against targets.
- Farmer base growth and retention metrics.
- Cost efficiency and sourcing sustainability.
- Farmer satisfaction and engagement levels.
- Reduction in quality non-compliance.
Reporting Structure:
- Reports To: Business Head Dairy Division
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Posted By
Vanisree Gopala krishnan
Chief Executive Officer at Velgha Learning Solutions
Last Active: 05 December 2025
Posted in
SCM & Operations
Job Code
1633319