Head - Marketing - Retail/FMCG/Apparel

About the Role:

We are looking for an MBA Marketing professional with 12 years of experience working in Retail, Footwear, FMCG or Apparel industry.

- To lead and own the end-to-end marketing function of the organization - encompassing brand strategy, trade/ retail marketing, digital marketing, new product launches and consumer/market research with the objective of building brand equity, driving sell-through at retail and supporting sales growth across General Trade, Modern Trade, EBOs and E-commerce channels.

- Formulate and execute comprehensive marketing strategies that align with organizational goals to capture market share and drive sustainable growth.

- Lead end-to-end brand management initiatives to ensure consistent messaging and high-impact brand visibility across all consumer touchpoints.

- Oversee trade and retail marketing operations to optimize product placement, dealer engagement, and in-store consumer experiences.

Duties & Accountabilities:

- Marketing Strategy and Brand Management

- Trade and Retail Marketing

- Digital Marketing & Ecommerce

- New Product Launch

- Category Marketing

- Market Research

- Consumer Insights

- Team Management