Head - Marketing - QSR

It's a full time work from office role at New Delhi with 5 days work in the week. The role will also involve travel pan India:

Strategic:

- Turn business objectives into a robust and effective marketing strategy to help the business achieve its goals.

- Manage and report on the monthly marketing budget.

- Lead and motivate a full time marketing team, designers and PR agency

- Be responsible for the output and performance of our content and digital marketing.

Stakeholder Management:

- Work collaboratively with all stakeholders across to ensure there is buy in and understanding about future marketing campaigns.

- Support the sales team with collateral and content to help them convert more prospects.

Content Marketing:

- Oversee through our agency, the execution of a variety of content marketing activities - thought leadership, blogs, ads, videos - ensuring quality is high.

Digital:

- Be responsible for the website, ensuring content is optimised, and build our presence across our social channels - LinkedIn, Twitter and Facebook.

Analysis:

- Track and report on traffic, conversion rates, attribution, web analytics, and pipeline growth.

Marketing Plans:

- Develop and execute comprehensive marketing plans to drive brand awareness and profitability.

Education: Bachelors or Masters in Marketing