Head - Marketing - FMCG

As Head of Marketing at Boba Bhai, you will own the brand and growth narrative across all channels - digital, offline, in-store, and campaigns.

This is a leadership role for someone who has scaled consumer/QSR brands, understands QSR dynamics, and can balance brand-building with performance and execution.

You will work on:

- Defining and executing the overall marketing strategy

- Leading brand, content, performance, and social initiatives

- Driving product launches, campaigns, and city-level growth

- Working closely with founders, operations, and external partners

- Building, mentoring, and scaling the in-house marketing team

We're looking for someone who:

- Has led marketing for consumer brands, preferably QSR / FMCG

- Thinks long-term about brand while delivering short-term results

- Is comfortable with ownership, ambiguity, and high execution speed

- Can work closely with founders in a work-from-office environment