HamburgerMenu
iimjobs

Posted By

Job Views:  
1120
Applications:  380
Recruiter Actions:  360

Job Code

1600511

Head - Marketing - Digital/Quick Commerce/FMCG

It's All About People Consulting OPC Pvt Ltd..8 - 10 yrs.Delhi
Posted 3 months ago
Posted 3 months ago

As the CMO of this not-so-young startup, you will be a leader of the team responsible for telling the world the story of our brands. You will craft the strategy for not only the current portfolio of brands; you will also chart the course for expanding the portfolio in the near future by way of new product launches/ brand extensions.


You will lead not only marketing & communication; you will drive the brand's foray into digital marketing & e-commerce. You will have the unique opportunity to leave create a legacy; something that only startups that have achieved scale can offer.

Key Results Areas:

- Manage the brand P&L and partner with all business functions to deliver organization goals and objectives.

- Develop marketing strategy by studying economic indicators; tracking changes in supply and demand; identifying customers and their current and future needs; and monitoring competition.

- Grow market share by developing marketing plans and programs for each product and directing promotional support.

- Provides short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.

- Influence the present and future products by determining and evaluating current and future market trends.

- Develop new uses for existing products by analyzing statistics regarding market development; acquiring and analyzing data; and consulting with internal and external sources.

- Achieves financial objectives by preparing an annual budget, scheduling expenditures, analyzing variances, and initiating corrective actions.

- Build a world-class marketing team; provide them with training & guidance.

- Manage corporate communication & PR for the portfolio of brand as well as corporate.

Essential Criteria:

- MBA in Marketing from a top-tier b-school

- 8-10 years of experience in marketing; including 2-3 years leading a team

- Excellent communication skills

- Track record of delivery, goal oriented along with ability to set clear priorities and meet deadlines

- Strong analytical skills to derive actionable insights from a lot of data

- Experience in Digital Marketing

Didn’t find the job appropriate? Report this Job

Posted By

Job Views:  
1120
Applications:  380
Recruiter Actions:  360

Job Code

1600511

UPSKILL YOURSELF

My Learning Centre

Explore CoursesArrow