Head - Growth Marketing - Wellness/Fitness

Industry - Wellness / Fitness / Sports

Category - Sales & Marketing

Skills - Growth, Revenue, Omnichannel Growth, D2C Scale

Job Type - Permanent

Job Description - This role will own and accelerate growth across digital, offline and omnichannel touchpoints for a leading Indian consumer brand. You will build scalable growth engines across acquisition, retention and revenue while shaping long-term brand demand.

Client Details :

Our client is a well-established, innovation-led consumer brand operating at the intersection of wellness, lifestyle and retail. With a strong national footprint and a growing omnichannel presence, the business is in an exciting scale-up phase, backed by category leadership and ambitious expansion plans.

Description :

- Own the end-to-end growth marketing charter across digital, D2C, retail and marketplaces

- Build and execute performance marketing, CRM, lifecycle and retention strategies

- Drive data-led decision-making across CAC, LTV, cohort analysis and attribution

- Partner closely with brand, product, sales and retail teams to unlock growth levers

- Scale omnichannel growth initiatives, integrating online and offline journeys

- Lead experimentation, A/B testing and rapid optimisation across funnels

- Manage agency partners, internal teams and marketing budgets effectively

- Track and report growth metrics to senior leadership with clear insights

Profile

- 10+ years of experience in growth or performance marketing, preferably in consumer, D2C or retail-led businesses

- Strong hands-on experience across paid media, CRM, marketing tech and analytics

- Proven ability to scale acquisition while improving efficiency metrics

- Strategic thinker with a test-and-learn, data-first mindset

- Experience working in fast-growth, omni-channel environments is highly desirable

- Strong stakeholder management and leadership skill

Job Offer :

- High-impact leadership role with ownership of growth strategy

- Opportunity to shape the next phase of a scaled consumer brand

- Competitive compensation with long-term growth potential

- Exposure to senior leadership and enterprise-level decision making

To apply online please click the 'Apply' button below. For a confidential discussion about this role

Contact - Pooja Napa - +91 80 6826 6821

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