Head - Growth & Performance Marketing

Job Title : Head - Performance & Growth Marketing

Head - Performance & Growth Marketing :

Build the Growth Engine for the Next Generation of Technology

A fast-growing technology organization is looking for a Head - Performance & Growth Marketing to build and scale its demand engine across Web3, Blockchain, AI, Enterprise Technology and Digital Assets.

This is not a traditional marketing role. It is an opportunity for a builder who can take businesses from early-stage growth to scale, create new acquisition channels, sharpen positioning, and directly influence revenue.

What You'll Own :

- Own end-to-end Performance Marketing, Growth and Demand Generation across multiple products and business lines.

- Build and scale multi-channel growth across Paid Media, Organic, ABM, Partnerships, Communities and AI-led discovery.

- Drive AEO/GEO strategies to improve brand and product visibility across ChatGPT, Claude, Perplexity, Google AI Overviews and emerging AI platforms.

- Build a strong experimentation culture - testing hypotheses, channels, messaging and audiences to identify scalable growth levers.

- Own the complete funnel from acquisition - activation - MQL - SQL - revenue.

- Drive marketing automation, attribution, analytics and funnel optimisation.

- Own key growth metrics including CAC, ROAS, ROI, conversion, pipeline contribution and marketing efficiency.

- Partner closely with Founders, Product, Sales and Business teams to translate business goals into high-impact growth strategies.

- Build the right team, agency/vendor ecosystem and operating model to scale marketing capabilities in-house.

- Manage budgets and continuously optimise marketing investments based on measurable business outcomes.

What Makes This Opportunity Different :

You will work across multiple products, emerging technologies and global markets, with the freedom to experiment and build rather than simply operate an established marketing playbook.

The mandate is particularly suited to someone who has :

- Built a brand/business from 0- 1 or 1- 10

- Scaled an existing growth engine significantly

- Created new acquisition channels and demand-generation models

- Combined strategy with hands-on execution

- Used data, technology and AI to rethink traditional marketing

- Directly influenced revenue and business growth

Who Should Apply? :

- 10+ years in Performance Marketing, Growth Marketing, Demand Generation or a closely related role.

- Industry background is flexible. Strong preference for candidates from :

- Web3 | Blockchain | AI | SaaS | FinTech | B2B Tech | Developer Platforms | Digital Assets

- But hardware, industrial technology, gaming, cybersecurity, consumer technology and other niche/emerging industries are absolutely relevant if you have demonstrated strong growth ownership.

- The industry matters less than your ability to understand a complex product, identify the right audience, build demand and create measurable business growth.

What We Value :

- Strong commercial and growth mindset

- Deep understanding of performance and demand generation

- Hands-on execution orientation

- Data-driven decision making

- Curiosity around AI and emerging marketing channels

- Ability to operate in ambiguity and build from scratch

- Strong stakeholder management and business acumen

The Opportunity :

If you enjoy building rather than maintaining, experimenting rather than following a playbook, and want to see your marketing efforts directly translate into pipeline, revenue and business growth, this is an opportunity to make significant impact.

Location : Noida | Work from Office