Head - Growth & Marketing - P2P Self Drive Car Sharing Platform

Job Description :

We are looking for a Head of Growth to own the Growth & Marketing vertical - driving user acquisition, retention, and marketplace growth for India's largest P2P self-drive car-sharing platform. This is a senior, cross-functional role owning brand, performance, partnerships, CRM, and analytics under one roof.

Key Responsibilities :

1. Growth Strategy & Marketplace Expansion :

- Own supply & demand growth partnerships across city and platform levels.

- Define the growth roadmap with Operations (supply growth/B2B, city business growth).

- Identify new growth channels, partnerships, and marketplace mechanics.

2. Brand & Communications :

- Lead the brand team to protect category brand recall.

- Oversee PR/IR narrative in line with leadership messaging.

- Guide social media strategy to strengthen consumer engagement.

3. Performance & Retention :

- Own CRM strategy - lifecycle marketing, retention, re-engagement.

- Drive business analytics: funnel, cohort, LTV/CAC, attribution.

4. Leadership & Collaboration :

- Lead teams across Brand, Social Media, Growth Partnerships, CRM, Analytics.

- Partner with Operations and Customer Experience to align execution.

- Report growth metrics and strategy to the CCO and leadership.

What We're Looking For :

- 10 - 12 years in growth, marketing, or commercial leadership, ideally in marketplace, mobility, e-commerce, or consumer tech.

- Track record owning both brand/demand-side growth and data-driven decision-making.

- Experience managing multi-function teams (brand, CRM, analytics, partnerships) at scale.

- Strong grasp of marketplace dynamics - balancing supply and demand growth levers.

- Comfortable in a lean, listed-company environment with high ownership and fast cycles.

- Data fluency - able to set up and interrogate growth dashboards independently.