Posted by
Posted in
Sales & Marketing
Job Code
1715528

Job Description
Job Title: Head - Experiential Ventures
Company: A new experiential business venture within a leading media house
Location: Mumbai
Reporting To: Senior Leadership / Business Sponsor
About the Venture
The new venture is designed to build a premium platform for curated weekend experiences across food, wildlife, entertainment, fashion, culture, and lifestyle. It will serve consumers who seek to discover, book, and enjoy distinctive experiences in the city, transforming leisure time into meaningful and memorable moments.
Role Purpose
The role holder will be responsible for building, leading, and scaling the venture end to end. This role demands a leader who combines strong business acumen with a refined taste for experiences, a deep understanding of consumer behavior, and the ability to shape a compelling experiential proposition for urban consumers.
Key Responsibilities
- Define and execute the overall business strategy for the experiential venture.
- Build the consumer proposition, category roadmap, and experience portfolio across genres such as food, wildlife, entertainment, fashion, and lifestyle.
- Drive revenue growth, business planning, budgeting, forecasting, and full P&L ownership.
- Identify, evaluate, and onboard premium partners, curators, venues, and experience providers.
- Build a strong partner ecosystem and negotiate commercial terms, revenue-sharing models, and long-term collaborations.
- Lead the curation philosophy of the platform to ensure experiences are distinctive, premium, and aligned with evolving consumer preferences.
- Develop marketing and brand positioning strategies to build awareness, desirability, and repeat engagement.
- Work closely with internal and external teams to ensure seamless execution of experiences and customer satisfaction.
- Use consumer insights, market trends, and performance data to continuously refine the offering.
- Establish scalable operating processes, service standards, and governance for a growing business.
- Represent the venture externally with partners, stakeholders, and strategic collaborators.
- Build and lead a high-performing team across business development, marketing, operations, and curation.
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Posted by
Posted in
Sales & Marketing
Job Code
1715528