About the Role:

We are looking for a Head of Design to join the marketing team of a leading fintech platform and help shape how the brand looks and feels across every channel - from social media and campaigns to video, content, and events.

You will work closely with the brand, content, and growth teams to create compelling visual experiences and original illustrations that make financial concepts simple, human, and engaging. Your work will bring stories, data, ideas, and campaigns to life while helping build a distinctive and recognizable visual identity for the brand.

The goal is to create a visual language that feels modern, credible, warm, and instantly recognizable, while maintaining consistency across platforms and formats.

Location:

Remote or Bangalore

What You Will Do:

- Design for digital channels: Create high-quality, engaging visuals for social media, newsletters, paid campaigns, websites, and other digital platforms.

- Create original illustrations: Develop characters, scenes, icons, visual metaphors, and illustrations that simplify financial and investing concepts and give campaigns a distinct visual identity.

- Build and evolve brand identity: Contribute to and strengthen the brand's visual language, including typography, color palettes, illustration styles, iconography, layouts, and overall design systems.

- Bring campaigns to life: Collaborate with brand, content, and growth teams to create visual assets for product launches, campaigns, community initiatives, partnerships, and events.

- Support video and motion: Design visual elements for short-form videos, explainers, YouTube content, and other motion-led formats. Basic motion design skills are a plus.

- Maintain brand consistency: Ensure all creative output follows brand guidelines while continuously finding opportunities to evolve and refresh the visual direction.

- Collaborate cross-functionally: Work closely with writers, marketers, content teams, and external agencies to translate ideas into clear, compelling visual storytelling.

- Experiment with new formats and tools: Explore emerging design trends, formats, AI-assisted design workflows, and productivity tools to improve creative quality and efficiency.

- Own quality and timelines: Manage multiple projects simultaneously, maintain strong attention to detail, and deliver high-quality work within deadlines.

Prior Experience:

- 7+ years of experience in graphic design, visual design, illustration, or a related field, ideally within fintech, startups, consumer technology, or consumer-facing brands.

- A strong portfolio showcasing original illustrations, social media creatives, campaign design, brand storytelling, and visual identity work.

- Demonstrated experience in building or contributing to brand identity systems, including typography, color palettes, visual language, and design guidelines.

- Proficiency in Adobe Creative Suite (Photoshop, Illustrator) and Figma.

- Experience working across both static and motion-based formats.

- Comfort collaborating with video and content teams on short-form visual storytelling.

- Strong understanding of visual hierarchy, typography, color theory, composition, and design principles.

- Familiarity with modern AI and productivity tools for design, such as Midjourney, Runway, and ChatGPT-based creative workflows, is a plus.

- Prior experience working with financial, fintech, or data-led content is preferred but not mandatory.

What We Look For:

- Strong visual instincts with exceptional attention to detail.

- Ability to turn abstract ideas and complex concepts into clear, engaging, and visually compelling stories.

- Strong understanding of what makes a brand visually distinctive and consistent.

- Ability to balance creativity with business objectives and brand requirements.

- Open to feedback and comfortable iterating in a collaborative, fast-paced environment.

- Strong ownership mindset with pride in the quality of work you ship.

- Passion for design, illustration, storytelling, and building brands.

- Interest in making finance and investing feel more human, relatable, and accessible.