Head - Channel Sales - Dealers - FMCD/Consumer Durables/Building Materials

Business Development & Channel Expansion:

- Develop and execute the pan-India business expansion strategy for Product.

- Build, expand and manage a strong Direct Dealer/Distributor network across assigned geographies.

- Identify, evaluate, negotiate and onboard high-potential channel partners from Sanitaryware, Hardware, Plumbing and Building Materials networks.

- Drive market mapping, territory planning and distribution penetration to establish a scalable channel ecosystem.

Sales & Business Growth:

- Own primary and secondary/tertiary sales targets, revenue growth and business profitability.

- Drive sales through effective BTL activities, local market activations, dealer engagement and lead conversion.

- Develop strong sales pipelines through offline, ensuring high conversion and closure rates.

- Lead key business negotiations, partner pitches and strategic account closures.

- Drive achievement of monthly, quarterly and annual business objectives.

Partner Management & Capability Building:

- Build long-term, mutually rewarding relationships with channel partners.

- Develop partner productivity through structured training, field coaching, sales reviews and capability-building initiatives.

- Drive partner engagement through attractive commercial structures, incentive programmes and performance-linked rewards.