Head - Category Marketing - Lighting

1. Develop, manage and implement creative, effective and successful marketing plans, broadly covering research to launch of new products / refreshing of existing products and innovating new products

2. The role is expected to drive and deliver end-to-end product and brand positioning through innovative initiatives that lead to strong customer association and unique experience with Product

3. Brand Building

4. Consumer Insights / Market Research

5. Digital Media Marketing

6. Product Development & Project Management

7. Pricing & Trade Marketing

8. Marcomm & PR